New Metro City NOC issue and PEMRA Notice 2022
No Objection Certificate of any society holds prime importance as it is directly related to the development and success of the relevant society. New Metro City Gujar Khan has gained huge success from its investors and end-users as the investors were confident that the society would deliver what is being promised. Still, recently Pakistan Electronic Media Regulatory Authority issued a notice against the society, claiming that they do not have the NOC required for the marketing campaigns of electronic platforms, and banned all their social media campaigns and electronic publicity, stating their marketing illegal. On the apprehension shown by the Rawalpindi Development Authority (RDA), the Pakistan Electronic Media Regulatory Authority (Pemra) has banned the advertisement of NMC stating its advertisements unapproved and under process located in Rawalpindi district. The real estate world has witnessed that societies with the controversial and debated standing of the No Objection Certificate have confronted frequent problems and legal concerns.
Hence, as per sources claim, the purpose behind Pakistan Electronic Media Regulatory Authority’s announcement is to keep up an accurate check and balance on the illegal advertisement and other such fake carry-outs, and subsequently to look after the interest of the general public. The Regulatory body has asked all broadcast and print media and spreading service operators to make sure that all the sponsors or developers of the housing scheme present the NOC for advertisement and electronic marketing with the release of any advertisement for any channel of electronic media, newspapers, media houses and any other mode of advertisement.
Makeen Marketing is here to guide you that this notice issued by PEMRA has nothing to do with the NOC of the land and the NOC of the land of the society is approved by Rawalpindi Development Authority and TMA. The development of society has started and is in full swing. Society had paid a lot of attention to its digital media campaigns and the PEMRA has issued the notice in that matter. The land of New Metro City Gujar Khan is fully clear and owned by the developers of the society.
Located on Main Grand Trunk Road New Metro City Gujar Khan Housing Scheme offers its investor’s housing and commercial plots on a two-year installment plan. The developers named BSM Developers have a very strong portfolio as they have delivered many successful projects like Gwadar Golf City and New Metro City Kharian and Sarai Alamgir. Malik Bilal is the grandson of Malik Riaz, the great business tycoon, and owner of Bahria Town.
Earlier in July 2022, The Rawalpindi Development Authority stated in a newspaper that New Metro City Gujar Khan is an illegal housing scheme. The RDA asked the public to refrain from making any investments in the illegal housing authority. In an Urdu language statement, the Rawalpindi Development Authority said that the promoters and creators are running a false movement through print and electronic media to deceive the people. The authority made it clear that no approval for the New Metro City Gujar Khan was required from the Rawalpindi Development Authority. The statement said the regulatory authority would not be responsible for any loss incurred by the people who engage in any kind of dealings with the housing society. A few days after this announcement, the society issued a legal letter in which it was stated that the society had got its No Objection Certificate approved by The Rawalpindi Development Authority. Now, the approval of the society can be rectified from the official website of RDA and society clearly appears to be on the list of approved societies.
It is quite obvious and clear that when a society has a ratified No Objection Certificate, its growth and expansion are expected and it does take place on the ground very soon. The development becomes legal and holds worth when a society has a No Objection Certificate. Real estate investors also become sure and confident to invest in a society that is legal and has no legal issues. Soon after the approval of the NOC by RDA, the worth and development pace of the society got enhanced. Such issues are always faced by big Developers and societies. Now, let’s wait and see how the NMC management deals with PEMRA and resolves this matter. We are hopeful that with such a great group the society will get its Media related NOC too.