A Closer View Of Expectation Vs. Reality In Real Estate Marketing Trends

A Closer View Of Expectation Vs. Reality In Real Estate Marketing Trends

Real estate marketing trends are under the intermixed clouds of reality and expectations, which has created numerous controversial statements in the field of real estate. For this reason, it is necessary to clarify all the ambiguities that have been incorporated in this market.

This blog provides an insight into the realities of the real estate market, keeping in mind the false expectations. Check out our full blog for more information.

Location: Expectation Vs. Reality

Expectation: The people expect that the investment made in property, will surely increase in the years to come, regardless of the location.

Reality: To have a bite of the reality sandwich, not every location is capable of maintaining the worth of its property. The real estate marketing trends may be increasing today for a particular location, but there is no guarantee for the future. There may be the possibility that the worth suffers a significant decline. This can be due to some factors like:

  • Legal issues like NOC, may not be resolved properly, before construction.
  • The access points may cause the value of the location to fall.
  • The Rapid change in the price trends of the real estate market is due to some purposed factors.

Overnight Billionaire: Expectation Vs. Reality

Expectation: Another expectation that is deceiving people, is that a gold mine can be dug out by investing in real estate property.

Reality: The people detached from reality, really need to consider that a lot of effort is required, to be successful in this field. Yes, there is no doubt that the real estate investment is a secure one, but there is no formula to get-rich-quick in the market of real estate. If someone deterministically performs, keeping in mind all the important points, then he can excel. But the time frame might extend from a year or more.

Click here for having more knowledge about the real estate market in Pakistan.

No Extra Costs Required: Expectation Vs. Reality

Expectation: A common belief among people is that buying a home just requires a certain amount, in terms of a down payment and purchase costs.

Reality: The reality is opposite to the expectations. If you are going for an already constructed house, chances might include that some areas need renovation. Moreover, the real estate property owners don’t indicate about worn-out areas of their homes. This is because they are eager to sell their property.

Secondly, if you are investing in a commercial/residential plot, even then you will have to invest some extra costs, apart from the construction. As, numerous cases have been witnessed in which the plot didn’t have a fence, and it was in someone else’s possession. So, you will have to take possession first, because the property owner does not notify you about this issue.

That is why it is best to have a close observance of the real estate marketing trends in terms of prices and authenticated housing projects. You can read an article related to the construction cost of 5 Marla upper story in Pakistan, that may help you out.

Bargaining: Expectation Vs. Reality

Expectation: One of the other misleading beliefs regarding the real estate marketing trends is that the property owners might go for making a bargain. The sellers think that just through their communication skills they can convince a buyer from purchasing the property.  

Reality: To have a look at the factual world, there’s almost no room for a bargain in the real estate market. Numerous housing societies provide a fixed rate of a down payment and purchase, but no bargaining is done. This is due to the reason that the authorities have already come up with a suitable and fixed payment plan.

Some people without inquiring about the whole booking process, live in a delusion that they will bargain. At the time of booking, they just randomly ask for a bargain to be done, which is impossible. Eventually, they don’t have a heavy amount that is a part of a particular housing plan. In this entire scenario, such people are making themselves suffer.

It’s a Piece Of Cake: Expectation Vs. Reality

Expectation: The real estate market is taken as a child’s play. The investors as well as the buyers think that no planning and homework is required to study the real estate marketing trends, due to the ease provided by this industry.

Reality: To shed light on the reality, there needs to be done a proper working, either you are a seller or a buyer in the real estate market. Following are some of the points based on the reality, that a buyer can face:

  • Problems related to the estimation of costs in total including the price of the down payment, purchase, labor, construction, and maintenance costs.
  • Due to a large number of people being in the real estate market, the rate of scams is also increased. So, you might have to authenticate about the real estate agency, that you are buying your property from.
  • The owners may use false statements for the property for the sake of selling it. Do consider the physical factors of the location, by going to the area directly.

Discussing the seller’s viewpoint, to bring him to the world of reality, if he is making use of deceiving statements or has not done proper investigation regarding the property for sale.:

  • The buyer may charge you for using false telling.
  • In the real estate market, you may lose your repute.
  • The history associated with you can cause you to quit the field of real estate.
  • Legal issues can arise if you have not gone into the details of the land you are selling.


To summarize the discussion, preplanning and deep investigation are required, in order to set a bar for success in the real estate market. Furthermore, such issues are affecting the reputation of the market, as more and more people are being influenced by deceiving statements. To be on the safer side, study the ongoing real estate marketing trends. At Makeen Marketing your investment is in secure hands, you can contact us at UAN: +92-330-0625336.

Taj Residencia Islamabad | Reasons You NEED to Invest Today [2022]

Taj Residencia Islamabad | Reasons You NEED to Invest Today [2022]

Owned and developed by one of the most renowned contractors in all of Pakistan, Sardar Group of Companies, Taj Residencia is set to become of the leading housing societies in Islamabad.

The success of Centaurus, a project of Sardar Group of Companies, is a great yardstick in measuring how far this project will go. Below are a few reasons why our experts at Makeen Marketing suggest you invest in Taj Residencia in 2021.

Taj Residencia Location

Many seasoned real estate investors in Islamabad believe that the Taj Residencia location is ideal in terms of property investment. The society is situated near the sector of I-14. This location is set to offer its residents the best of both worlds— just far enough from the city center to hone a peaceful and healthy lifestyle. It’s still close enough to provide accessibility to the rest of the city.

Moreover, the Taj Residencia location allows for connectivity to the Ring Road as well as the Motorway. Its also in close proximity to the Islamabad International Airport. Its also close to a few other notable healthcare facilities— an essential to anyone and everyone.

You might also enjoy: Taj Residencia Plots for Sale | A Comprehensive Guide

Is the Taj Residencia NOC approved?

A NOC or no-objection certificate is issued by municipal authorities that ensure that a residential project will have access to basic amenities such as electricity, sanitation, gas, and water. This is a particularly important document to have as it tells the investors that the project meets all the conditions of the municipal authority and is essentially backed by government organizations— it’s legal.

In this case, the Taj Residencia NOC is approved by RDA. This makes for another reason we believe that this is a great and safe investment opportunity.

Other RDA Approved Housing Societies in RWP.

An Elevated Standard of Living— Taj Residencia Features

The project is one of the few residential projects in Islamabad that’s geared towards providing its investors and residents with a better quality of life. This is mainly because of how astounding the Taj Residencia features are.

Some of these elite Taj Residencia features include the following:

  • All-encompassing apartment complexes.
  • A picturesque Eye Park where you can unwind with your friends and family.
  • Green belts and a Royal Club to take your families to on the weekend.
  • Recreational spaces such as the botanical gardens and safari parks.
  • A Jamia Mosque for religious practice.
  • State-of-the-art schools and colleges to send your children to.
  • 24/7 security with surveillance and checkpoints.

We highly recommend investing in these Taj Residencia features to secure your future.

Taj Residencia Master Plan

Apart from its amazing location, top-notch amenities, and being RDA approved, the Taj Residencia master plan is another big plus when thinking of reasons to invest. The housing society offers its investors a host of different plot cuttings.

According to the Taj Residencia master plan, the society will have a Main Boulevard as well as Dream Villas. Find the following:

  • 1 Kanal Villas
  • 1 Kanal Model Villas
  • 14 Marla Villas
  • 10 Marla Mediterranean Villas
  • 10 Marla Eclectic Villas
  • 10 Marla Modern Villas

Still, thinking about whether this is a good investment for you or not? If you’re looking for an elevated standard of living at an affordable price while still being connected to the heart of the city, then this is tailor-made for you! Invest in one of the hottest housing projects in Islamabad with Makeen Marketing. 

We welcome any questions you may have about the project. To get in touch with us, simply visit our website or call us on our UAN 0330-0625336. By doing this, you can avail of our expert market knowledge over this and many other titan residential projects.

Islamabad Model Town New Prices and Updates in 2022 | Latest Updates

Islamabad Model Town New Prices and Updates in 2022 | Latest Updates

Like many other societies being in development, Islamabad Model Town is also one of the most innovative housing societies of the present time. A lot of information is linked to this newly developing society. Islamabad Model Town new prices and updates are delivered through this blog.

Several people are interested in some of the unanswered questions related to Islamabad Model Town. Read the blog, as every minute detail is described in the blog.

Islamabad Model Town New Prices & Updates

Islamabad Model Town, which is also the most anticipated society, has come up with some remarkable prices. Prices seem to be reasonable, as Islamabad Model Town is situated at a prime location, neighboring Bahria Enclave and Park View City Islamabad.

The updated price for 3.5 Marla plots is PKR 2500,000 1970,000 instead of the previous PKR 1970,000 while 5 Marla plots will now be PKR 4000,000 3,500,000 instead of PKR 3,500,000 , and much more ranges depending upon the size of Marla’s. These new prices are expected to be implemented from the 1st of AUG 2021. 

As there are significant changes in the prices of plots so the prices may vary from time to time. To know more about Islamabad Model Town new prices and updates along with the booking process, you can click here. ­


Legal and Illegal Status of Islamabad Model Town

For any housing society being in its developmental phase, its foremost priority is to attain legal status. The same is the case with Islamabad Model Town. CDA has claimed that there is no response from the Islamabad Model Town society after the submission of its layout plan, which was around 13 months back. The layout plan of Islamabad Model Town has been verified by CDA.

The leadership has addressed this issue in clear-cut terms. It’s being speculated that all the legal documentation of Islamabad Model Town is just a step away from being verified by CDA. Once the process holds a proper shape, it will get into the practical phase and the citizens will no longer have to wait.

From the above facts, it is clear that within a short period this newly developing society will get NOC by CDA. Right after the approval by CDA Islamabad Model Town new prices and updates will be tilted to a higher level. To read more about the NOC issue addressed by CDA click here.

Development Updates

To talk about the development progress of Islamabad Model Town, it has been entered into a phase of completion. The respected owners have been reported saying that within a year the society will enter into a shape of completion. The main gate of the underdeveloped society is completed as it was supposed to be.

This society comprises several enchanting features which will be soon unveiled to the awaiting customers. The wait will be worth it for sure. The clients are encouraged to stick to Islamabad Model Town’s new prices and updates. Read more about the amenities provided by Islamabad Model Town


Commercial Plots Located in Islamabad Model Town

Several new things are on way for Islamabad Model Town new prices and updates. Like every other housing society project, the privilege to delight the customers with Islamabad Model Town commercial plots has been taken. In this regard, the owners have thrown light that there are a very limited number of Islamabad Model Town commercial plots.

The plots are confined to a certain limit and for this reason, they may not be sold out on a first-come-first-served basis. Moreover, there is tough competition among the clients to make their booking for Islamabad Model Town commercial plots.

The price range for Islamabad Model Town commercial plots of Islamabad Model Town is yet to be decided. As soon as the prices are finalized, they will be shared with respected clients. Stay connected with Makeen Marketing for the Islamabad Model Town new prices and updates.


To conclude, Islamabad Model Town is resolving all the onboard issues addressed by CDA. Soon, it is expected to see the inaugural of Islamabad Model Town. To seek any sort of knowledge regarding Islamabad Model Town new prices and updates, visit Makeen Marketing PVT. LTD. Feel free to contact us at UAN: +92-330-0625336.

Everything You Need to Know About Faisal Hills | 2022

Everything You Need to Know About Faisal Hills | 2022

A vision of natural beauty unfolding several facilities, known as Faisal Hills, is in the development phase. It is located in the Taxila region, doing justice with the beauty of Margalla Hills Islamabad. This newly developing real estate project is becoming the center of attraction to the investors, as it holds the characteristics of a lavish state of living. The owners of Faisal Hills are from ZEDEM International Pvt. Ltd, who are famed for their previous projects like Faisal Town Islamabad, Faisal Residencia, and many others.

Faisal Hills Owners and Developers

The owners and developers of Faisal Hills are from the ZEDEM Pvt. Ltd. This is a renowned company of real estate housing projects. It came into existence to provide a platform to the investors to invest, with an unambiguous and reliable process.

ZEDEM Pvt. Ltd. has developed and completed numerous projects before as well. The projects include Faisal Town Islamabad, Faisal Residencia, Sea Square, and Faisal Tower. Each one of these is known for its excellence in contributing towards a standard of living and quality. By working on other projects like Faisal Hills, ZEDEM is confident to come among the best real estate developers in the future.

Legal Status

One of the most focused points is the legal status of any housing project under development. Faisal Hills has been approved by RDA. RDA is an entity working for the management of municipal issues. The acronym for RDA is Rawalpindi Development Authority.

Click here for more RDA Approved Housing Societies. 

Location of Faisal Hills

This project of real estate housing society is regarded as the top choice due to its prime location. It is located in the domain of Taxila. Furthermore, the points in the proximity of Faisal Hills are Dhok Paracha and Grand Trunk (G.T) Road. The lush green Margalla Hills Islamabad is also adjacent to this society, providing the residents with an eye-catching view.

B-17 sector of Islamabad can be reached within 3 minutes, whereas 5 minutes from Taxila Cantt. Besides, the Faisal Hills owners and developers are having talks with NHA (National Highway Authority) to get a direct way from M1 Motorway, as this will prove to add worth to the society.

Faisal Hills Blocks

There are a variety of blocks, with each block having residential as well as commercial plots. The plots range from:

  • 5 Marla
  • 7 Marla
  • 10 Marla
  • 1 Kanal
  • 2 Kanal

The rates of plots depend on the sizes and types of the plot. Keeping in mind the masses of investors, Faisal Hills plots range is made affordable. There are four blocks named A, B, C, and Executive Blocks.

Starting with Block A, it consists of wide avenues with a minimum of 40-110 feet and a maximum of 225 feet. This block mainly stresses Commercial plots and is considered to be a hub of commerce for this real estate project in Islamabad. The plots are almost sold out for this block, as more and more investors are in line for booking.

Coming towards Block B, which incorporates a range of nature-friendly characteristics. There are grassy playgrounds, family parks, and a garden that portrays the extremely beautiful scenery of Margalla Hills Islamabad.

Block C has got residential plots fully armed with all sorts of necessities and luxuries desired by an ideal way of living. The residents will have a chance to take full advantage of the serene view of Margalla Hills, from the comfort of their homes. Also, this block of Faisal Hills will provide direct access to M1 Motorway, once the discussions with the NHA are successful.

The most anticipated block the Executive Block has up to the mark facilities for the residents. Schools, shopping malls, offices, and residential apartments will be part of the Faisal Hills executive block. Moreover, the worth is expected to increase, as G.T Road, Taxila City, Taxila Museum will have a direct way through this block.

Faisal Hills Development Updates

Discussing the development of the project of Faisal Hills, the entrance for the main gate is completed. Some other important areas like Allah Wala Monument Chowk are built. To provide a way to G.T Road a bridge is being constructed and will be connected to a 150 feet wide road. The mosque Grand Jamiah Masjid with the capacity of 3000 people, sports complex Executive Block is inaugurated.

The Faisal Hills Block A’s plots are all been sold out and its under-going construction. While blocks B and D are expected to start their developmental process shortly. The prices of the Executive Block are being updated as the development is planned shortly.

Features Offered by Faisal Hills

The feature set of Faisal Hills Islamabad is made tremendous. A lot of things are designed to enhance the hilly atmosphere. The Faisal Hills owners and developers have intended to bring ease to the lives of residents living there. Some of them are listed as follows:

  • Gated community to ensure the security of residents.
  • Nature-friendly features like parks and gardens with lush green grass.
  • The sports complex is located in the Executive Block, with cricket, basketball, and football grounds.
  • Schools, offices, residential apartments are being constructed with modern designs and detailing.
  • As, Faisal Hills location is surrounded by Margalla Hills, so a clean atmosphere is offered.
  • Uninterrupted electricity and sui-gas supply.
  • Clean water with a 24/7 supply will be available.


Faisal Hills Booking of Plots

Residents are asked to make their bookings as soon as possible, for the plots are being sold out rapidly. The booking process of Faisal Hills is followed by simple steps. You have to bring the following documents with you:

  • 2 passport-sized pictures.
  • Photocopy of CNIC
  • Photocopy of CNIC of any other relative (father/mother/brother/sister/wife)
  • Advance payment for booking

To sum up, Faisal Hills is made a unique society of the modern era. Investors should invest in this project as the future is seen worthy in terms of investment. Makeen Marketing has a number of investment suggestions. For more about Faisal Hills details, you can contact us at UAN: +92-330-0625336.




7 Skills That Are Must Haves For Real Estate Investment

7 Skills That Are Must Haves For Real Estate Investment

There is a common belief among several people that investing in the real estate sector can make you an overnight millionaire. This belief can be true, but needs some correction, as a lot of effort is required to make your investment value for the future. This blog is specifically written to provide a worthy piece of advice to people who are planning to a make real estate investment, shortly.

Click here for more real estate tips.

Understanding The Flow Of Cash

The must-have skills for investment start from understanding the flow of cash. The cash flow should be positive. It means, that the income is more than the expenditures including your maintenance, property tax, mortgage, etc. Also, the cash-on-cash return tactic should be kept in mind. This term is often used for real estate transactions, meaning the total cash gained on the invested property.

Click here to read a blog relevant to real estate marketing.

Prior Knowledge About Investment Area

When buying a real estate property, the area you are investing in should be the prime focus. If the investment is made in an under developing area, then surely it can prove to be beneficial, as the worth of the area will increase with time. Additionally, if the investment is in the commercial sector, the option would be great, because the commercial plots behold a huge value, which is meant to be elevated higher in the future.

Making Use Of Investment Property Calculators

With the immense use of technology, the real estate sector has been also taking advantage of property gains to their fullest. If a person knows the current applicable rate of the property he owns, inclusive of taxes, and the investment amount, can easily know the gain or loss that he is likely to bear. This is made easier with the use of investment property calculators. There’s no need of using spreadsheets, which are also becoming outdated.

Communication And Assistance

Getting assistance in investment for real estate can save you from several complexities of future failures in this market. If someone is constantly engaged with the real estate market, then he will be able to make sense out of the ongoing trends of real estate investment in Pakistan. In this way, the opportunities, knowledge, and risks can be closely observed.

Also, there are several people with outstanding expertise in this field, that can be contacted. This can make you free from the hassle of having a keen eye on the real estate trends 24/7. Other than individual agents, real estate agency also provides the investors with exclusive investment opportunities.

Capable of Understanding The Risks Of Investment

Another factor is understanding the market of and the risks associated with it. For example, if someone wants to sell his property, the market current market rate of that property must be kept in mind. If the rate is lower than what was invested, the investor should immediately withdraw that deal as it will take the person towards loss.

Once a person is experienced at understanding the loss and profit of the real estate market, success will be inevitable. You might like an article related to tips for buying a home in 2021.

Securing Amount For Down Payment

Securing a handsome amount for a down payment can also give fruitful results. This is because, at the time of booking, numerous real estate housing schemes ask for a down payment of around 20%. If someone cannot give the payment at once, then bank financing will be helpful to obtain a down payment.

Furthermore, a person can preserve a certain amount on a monthly basis. In this way, when this percentage of amount gets a certain figure, it will contribute towards down payment.

Persistence and Patience

As it’s a great saying that “persistence is a key to success”. It also applies to Pakistan real estate market. To be successful in terms of investment, one must be loaded with patience and persistence. Other than that, he will get rid of the field of real estate. To elaborate on this, it will require constant observance of the current rates offered by various housing schemes, newly emerging housing societies and their future development, and much more.


To conclude, the news highlights that foreign as well as local investors are planning to invest in this market, and Pakistan is near to the time of experiencing the real estate boom. So, it can be said that the future of the real estate business in Pakistan is bright. We hope that this blog helped you a lot. Stay in touch with Makeen Marketing. Feel free to contact us at UAN: +92-330-0625336.

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